One star.
Three colors.
Earned every visit.
Sit down at Club Wtty and you walk out with a tattoo and a Betelgeuse — a single tri-color loyalty star, issued one per appointment, redeemable across the USA Times ecosystem.
One per job.
Always the same star.
Every appointment that gets seated earns one Betelgeuse — no tiers, no point math, no expiry. The star carries all three loyalty colors in a single mark.
- Red
- Blue
- Titanium
Touch-ups, no-shows, and reschedules don't earn. Your Betelgeuse is logged against your booking and lives in your USA Times account.
Where your Betelgeuses fly.
The Betelgeuse loyalty program runs across every USA Times property — film clubs, villas, jewelry, dining. Read the program details, see redemption rates, and check your stack on nomeimporta.com.
Book your
first Betelgeuse.
The star is logged the moment you're seated. No app to download, no points to track, no fine print. One job — one star.